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BAY WEB CO.  SEO

SEO TAURANGA

Rank higher on Google. Get found by more of the right customers. Grow your business through search traffic that compounds month after month.

Choose Your Plan

Monthly SEO

Monthly SEO plans with measurable results. Pick your starting point below. All plans require active Hosting & Care (from $49/mo), Month to Month. No Contracts

MONTHLY SEO
Growth SEO

$650

+ GST / month
Enquire
MONTHLY SEO
Accelerated SEO

$950

+ GST / month
Enquire
MONTHLY SEO
Authority SEO

$1,450

+ GST / month
Enquire
Why SEO matters

When your Tauranga customers Google what you sell, you need to be on page one.

Most small businesses in the Bay of Plenty leave real money on the table because they never show up for the searches their customers actually make. Not because the product is wrong. Because the website is invisible to Google.

SEO is the quiet compounding asset most owners underestimate. Month one feels slow. Month six starts hurting your competitors. Month twelve, you’re the default result when someone searches your service plus Tauranga. Unlike ads, it doesn’t stop the day you stop paying.

That’s what our Monthly SEO plans do. Real keyword research, proper technical work, content that ranks and a local authority build-up your out-of-town competitors can’t fake.

SEO vs cheap SEO

What you're actually paying for.

“We’ll do SEO for $200 a month” is the most expensive decision a small business can make. Here’s what the gap actually looks like once you strip out the sales pitch.

 Cheap / offshore SEOBay Web Co SEO
Keyword researchRecycled lists, high-volume vanity termsReal local commercial intent, backed by data
On-page workTitle tag edits, maybeFull meta, H-structure, schema, internal links
Technical SEO"Out of scope"Speed, Core Web Vitals, schema, crawl, mobile
ContentFiverr articles, AI spun, keyword-stuffedWritten in NZ, by humans, to rank and convert
Google Business ProfileIgnored or basic fill-inOptimised regularly, posts, photos, services
CitationsAuto-blasted, inconsistent NAPHand-placed NZ directories with matching NAP
Link buildingSpammy PBN or directory blastsEarned links from real NZ publications
ReportingAutomated PDF nobody readsMonthly plain-English progress and next steps
Who you talk toAn account manager reading a scriptThe person doing the actual work, based in Tauranga
Monthly SEO Plans

Managed SEO, not just a rank report.

Every plan includes strategy AND execution. Because a keyword list without on-page work, content and link building is how SEO agencies burn client money for 12 months and then wonder why the results never came.

Keyword research

We find the exact phrases your Tauranga customers type into Google. Not vanity keywords, not volume-for-volumes-sake. Real commercial intent, local-first.

Competitor analysis

We look at who's ranking now, why they rank, and the specific gaps we'll exploit to overtake them. This shapes the content plan from day one.

Technical SEO

Site speed, Core Web Vitals, schema markup, crawl errors, mobile readiness, indexing. Fixed before we try to rank anything, because unstable foundations leak authority.

On-page optimisation

Meta titles, descriptions, H1 hierarchy, internal linking, content structure. Boring, measurable, the stuff most competitors still get wrong.

Content strategy

Blog posts and service pages targeting the long-tail queries your customers actually search. Written to rank AND convert, not just stuffed with keywords.

Google Business Profile

Properly optimised GBP with correct category, services, NAP, description, photos, posts. Local search starts here and most Tauranga businesses miss it.

Citation building

NZ directories, consistent NAP across the web, local authority signals. Tedious, slow, high-impact. No shortcuts.

Link building

Real, relevant, earned backlinks from actual NZ publications and partners. No spammy Fiverr blasts, no PBN nonsense, no penalties later.

Local advantage

Local SEO is winnable. Most of your Tauranga competitors aren't even trying.

The SERP for “SEO Tauranga”, “Tauranga plumber”, “Mount Maunganui cafe” and most local terms is full of recycled content, thin service pages and businesses that don’t even update their Google Business Profile. The bar is lower than you think.

We focus on Tauranga, Mount Maunganui, Papamoa and the wider Bay of Plenty. Local keyword targeting, local citation building, NZ-specific schema markup and Kiwi-voiced content Google trusts for this region.

Your competitors are paying Auckland or offshore agencies that treat your business as one of 300 accounts. We take on a small number of local clients and obsess over each one.

Top 3

Where real clicks start. Click-through-rate drops off a cliff after position three. Getting there is the whole game.

6 months

Typical window to see compounding rankings growth on a Monthly SEO plan. Not instant. Durable.

Local

We are experts in search engine optimisation for businesses in the Bay of Plenty area but we service all of NZ.

Ranking signals

We obsess over the signals Google actually uses to rank Tauranga businesses.

Google doesn’t rank sites on vibes. It ranks them on measurable signals: search intent match, on-page relevance, Core Web Vitals, backlink authority, local trust, and dozens of smaller factors. Most of them are invisible to business owners.

Our job is to tune all of those at once. Not one a month. Every month we work on keywords, content, technical, local authority and earned links in parallel. That’s how rankings compound instead of plateau.

If you’re on an Accelerated or Authority plan, we move faster, write more content, and pursue harder keyword targets. The plan is the throttle.

  • Keyword research with real search intent
  • Meta titles and descriptions that earn clicks
  • Internal linking that builds topical depth
  • Schema markup for Service, FAQ and LocalBusiness
  • Core Web Vitals monitoring and fixes
  • Content tuned to the queries customers search
  • Google Business Profile posts, services, photos
  • Earned backlinks from NZ-relevant sources
Did you know

Numbers most agencies don't want you to see.

93%

of online experiences begin with a search engine. If you’re not ranking, you’re invisible to the decision stage of your customer’s journey.

75%

of users never scroll past the first page of Google. Page two is where rankings go to die.

28%

click-through rate for position one. Position three drops to 10%. Getting into the top three is most of the game.

46%

of all Google searches are looking for local information. For a Tauranga business, local SEO is the biggest single opportunity.

10x

the return on SEO vs paid ads over a 2-year horizon. Ads stop the day you stop paying. SEO compounds.

6 months

how long it takes for serious SEO work to start compounding. Patience out-performs panic every single time.

Foundation first

Every SEO plan starts with fast NZ hosting.

Hosting on our NZ servers is a prerequisite for every SEO plan. Three reasons: Google ranks sites on measurable speed and uptime, we need admin access to do the technical work, and backups protect the SEO investment if something breaks. Hosting & Care starts at $49 + GST a month. Migration is free. Already hosted with us? Skip straight to an SEO enquiry.

FAQ

Straight answers to the questions we actually get asked.

How much does SEO cost in Tauranga?
Our Monthly SEO plans start at $650 + GST per month for Growth SEO. Accelerated SEO is $950 and Authority SEO is $1,450. Hosting and Care (from $49/mo) is also required. We don't do one-off SEO projects because SEO only works as ongoing work. We wrote a detailed breakdown of what SEO costs in New Zealand if you want the full picture.
How long does SEO take to work?
Honestly, 3 to 6 months before you see meaningful ranking gains, and 6 to 12 months before it starts materially driving leads. Anyone promising faster is either lying or about to get your site penalised. The upside is SEO compounds: month 12 beats month 6 dramatically.
What is the difference between local SEO and national SEO?
Local SEO focuses on ranking you for searches tied to a location (like "plumber Tauranga"). It leans heavily on Google Business Profile, citations, local content and reviews. National SEO competes for broad terms across the whole country, which is much harder, slower and more expensive. For most Tauranga small businesses, local SEO is where the real money is.
Why do I need hosting before SEO?
Three reasons. Google uses site speed, Core Web Vitals and uptime as direct ranking factors, so slow offshore hosting caps your ceiling from day one. We need admin access to do technical SEO work properly. And SEO is a compounding investment we want to protect with proper backups and security. We will not take on SEO clients who won't do the hosting foundation, because the results won't come.
Will I own the work if I cancel?
Yes. The content we write for you stays on your site. Citations stay live. Rankings don't disappear overnight if you stop. What stops is the ongoing optimisation, new content, link building and monitoring. Most clients see rankings slip over 3 to 6 months after stopping, because competitors keep working.
Do you do Google Ads as well?
We offer Google Ads management as a bolt-on for clients already on an active Monthly SEO plan. The reason: ads without proper landing pages, tracking and a ranking site are a leaky bucket. With the SEO foundation in place, ads become much more efficient.
How do you track and report results?
Monthly plain-English progress reports showing keyword rank movements, organic traffic growth, Google Business Profile activity, content published and work completed. Real rankings, real traffic, no vanity metrics. We use Google Search Console, Google Analytics 4 and a rank tracker, so everything is verifiable.
Ready when you are

SEO that actually moves the needle.

From $650 + GST a month. Hosting & Care required.  Month-to-month. Free migration if you need hosting too. Real Tauranga-based humans on the other end of every email. If your current site isn’t cutting it, our custom WordPress web design gives you the technical foundation SEO needs to work.