BAY WEB CO. SEO
Rank higher on Google. Get found by more of the right customers. Grow your business through search traffic that compounds month after month.
Monthly SEO plans with measurable results. Pick your starting point below. All plans require active Hosting & Care (from $49/mo), Month to Month. No Contracts
Growth $650, Accelerated $950, Authority $1,450 + GST a month. Month to month. Hosting & Care required.
+ GST / month
Keyword research and rank tracking
On-page optimisation
Technical SEO improvements
Content creation
Internal linking strategy
Citation building
Indexing management
Monthly progress reporting
+ GST / month
Everything in Growth SEO, plus:
Significantly more time invested monthly
Expanded content development
Competitor tracking and response
Faster optimisation and iteration cycles
Priority scheduling for urgent changes
+ GST / month
Everything in Accelerated SEO, plus:
Maximum monthly time allocation
Multi-service and multi-location expansion
Advanced authority and link development
Priority execution on all work
Increased Research
Included with every monthly SEO plan
List-It is the New Zealand business directory we built so local businesses get found by Google and recommended by AI. We run it on every client site and we back it as the gold standard, and the D.I.Y way, to get your business recommended by AI: it scores you, then guides you through most of the optimisation yourself, step by step, with the fixes written out. Time is of the essence: every month your website and digital footprint sit below standard is a month your competitors get recommended instead. Join any monthly SEO plan and your first year of List-It Max is included.
What you get for 12 months
Your listing, Google Business Profile and website scored against what search engines and AI assistants actually read.
Every red switch becomes a green one: the exact fix spelled out, with the code done for you.
List-It re-checks the whole lot monthly and tells you the moment something slips.
See what ChatGPT, Claude, Gemini and Perplexity say about your business, and who they name instead.
$149 + GST a year. Free for your first 12 months on any monthly SEO plan.
Most small businesses in the Bay of Plenty leave real money on the table because they never show up for the searches their customers actually make. Not because the product is wrong. Because the website is invisible to Google.
SEO is the quiet compounding asset most owners underestimate. Month one feels slow. Month six starts hurting your competitors. Month twelve, you're the default result when someone searches your service plus Tauranga. Unlike ads, it doesn't stop the day you stop paying.
That's what our Monthly SEO plans do. Real keyword research, proper technical work, content that ranks and a local authority build-up your out-of-town competitors can't fake. Whether you're a tradie looking for SEO, a cafe owner or a professional service provider, our plans are built for local businesses that want real results.
"We'll do SEO for $200 a month" is the most expensive decision a small business can make. Here's what the gap actually looks like once you strip out the sales pitch.
Every plan includes strategy AND execution. Because a keyword list without on-page work, content and link building is how SEO agencies burn client money for 12 months and then wonder why the results never came.
We find the exact phrases your Tauranga customers type into Google. Not vanity keywords, not volume-for-volumes-sake. Real commercial intent, local-first.
We look at who's ranking now, why they rank, and the specific gaps we'll exploit to overtake them. This shapes the content plan from day one.
Site speed, Core Web Vitals, schema markup, crawl errors, mobile readiness, indexing. Fixed before we try to rank anything, because unstable foundations leak authority.
Meta titles, descriptions, H1 hierarchy, internal linking, content structure. Boring, measurable, the stuff most competitors still get wrong.
Blog posts and service pages targeting the long-tail queries your customers actually search. Written to rank AND convert, not just stuffed with keywords.
Properly optimised GBP with correct category, services, NAP, description, photos, posts. Local search starts here and most Tauranga businesses miss it.
NZ directories, consistent NAP across the web, local authority signals. Tedious, slow, high-impact. No shortcuts.
Real, relevant, earned backlinks from actual NZ publications and partners. No spammy Fiverr blasts, no PBN nonsense, no penalties later.
The SERP for "SEO Tauranga", "Tauranga plumber", "Mount Maunganui cafe" and most local terms is full of recycled content, thin service pages and businesses that don't even update their Google Business Profile. The bar is lower than you think.
We focus on Tauranga, Mount Maunganui, Papamoa and the wider Bay of Plenty. Local keyword targeting, local citation building, NZ-specific schema markup and Kiwi-voiced content Google trusts for this region.
Your competitors are paying Auckland or offshore agencies that treat your business as one of 300 accounts. We take on a small number of local clients and obsess over each one.
Where real clicks start. Click-through-rate drops off a cliff after position three. Getting there is the whole game.
Typical window to see compounding rankings growth on a Monthly SEO plan. Not instant. Durable.
We are experts in search engine optimisation for businesses in the Bay of Plenty area but we service all of NZ.
Google doesn't rank sites on vibes. It ranks them on measurable signals: search intent match, on-page relevance, Core Web Vitals, backlink authority, local trust, and dozens of smaller factors. Most of them are invisible to business owners.
Our job is to tune all of those at once. Not one a month. Every month we work on keywords, content, technical, local authority and earned links in parallel. That's how rankings compound instead of plateau.
If you're on an Accelerated or Authority plan, we move faster, write more content, and pursue harder keyword targets. The plan is the throttle.
Keyword research with real search intent
Meta titles and descriptions that earn clicks
Internal linking that builds topical depth
Schema markup for Service, FAQ and LocalBusiness
Core Web Vitals monitoring and fixes
Content tuned to the queries customers search
Google Business Profile posts, services, photos
Earned backlinks from NZ-relevant sources
of online experiences begin with a search engine. If you're not ranking, you're invisible to the decision stage of your customer's journey.
of users never scroll past the first page of Google. Page two is where rankings go to die.
click-through rate for position one. Position three drops to 10%. Getting into the top three is most of the game.
of all Google searches are looking for local information. For a Tauranga business, local SEO is the biggest single opportunity.
the return on SEO vs paid ads over a 2-year horizon. Ads stop the day you stop paying. SEO compounds.
how long it takes for serious SEO work to start compounding. Patience out-performs panic every single time.
Hosting on our NZ servers is a prerequisite for every SEO plan. Three reasons: Google ranks sites on measurable speed and uptime, we need admin access to do the technical work, and backups protect the SEO investment if something breaks. Hosting & Care starts at $49 + GST a month. Migration is free. Already hosted with us? Skip straight to an SEO enquiry.
Our Monthly SEO plans start at $650 + GST per month for Growth SEO. Accelerated SEO is $950 and Authority SEO is $1,450. Hosting and Care (from $49/mo) is also required. We don't do one-off SEO projects because SEO only works as ongoing work.
Honestly, 3 to 6 months before you see meaningful ranking gains, and 6 to 12 months before it starts materially driving leads. Anyone promising faster is either lying or about to get your site penalised. The upside is SEO compounds: month 12 beats month 6 dramatically.
Local SEO focuses on ranking you for searches tied to a location (like "plumber Tauranga"). It leans heavily on Google Business Profile, citations, local content and reviews. National SEO competes for broad terms across the whole country, which is much harder, slower and more expensive. For most Tauranga small businesses, local SEO is where the real money is.
Three reasons. Google uses site speed, Core Web Vitals and uptime as direct ranking factors, so slow offshore hosting caps your ceiling from day one. We need admin access to do technical SEO work properly. And SEO is a compounding investment we want to protect with proper backups and security. We will not take on SEO clients who won't do the hosting foundation, because the results won't come.
Yes. The content we write for you stays on your site. Citations stay live. Rankings don't disappear overnight if you stop. What stops is the ongoing optimisation, new content, link building and monitoring. Most clients see rankings slip over 3 to 6 months after stopping, because competitors keep working.
We offer Google Ads management as a bolt-on for clients already on an active Monthly SEO plan. The reason: ads without proper landing pages, tracking and a ranking site are a leaky bucket. With the SEO foundation in place, ads become much more efficient.
Monthly plain-English progress reports showing keyword rank movements, organic traffic growth, Google Business Profile activity, content published and work completed. Real rankings, real traffic, no vanity metrics. We use Google Search Console, Google Analytics 4 and a rank tracker, so everything is verifiable.
From $650 + GST a month. Hosting & Care required. Month-to-month. Free migration if you need hosting too. Real Tauranga-based humans on the other end of every email. If your current site isn't cutting it, our custom WordPress web design gives you the technical foundation SEO needs to work.
